Same brain. No retainer.

I’m Alessandro. Since 2017 I’ve run The Social Target, a marketing agency, working with more than 600 brands on paid, organic, and everything in between.

Here’s the uncomfortable truth about agencies: the big prices pay for fancy offices and big teams, not better thinking. Most founders don’t need the office. They need the thinking, in plain English, that they can act on themselves.

That’s what Bootstrap Marketing is. The same playbooks I use with paying clients, written down and sent every week, free. When you outgrow doing it yourself, you’ll know where to find me. Until then, I’d rather you win on your own terms.