





Your jewellery deserves more than another discount.
I run a marketing agency. I would fix your pricing, photographs and reasons to buy again before paying anyone for more posts.
The guides come from Bootstrap Marketing, a marketing newsletter for people who run small businesses. It is not only for jewellery brands, and it works for jewellery brands. One email a week. Free, and it always will be.
The moment you subscribe
Two free guides, straight away
Drop your email and I send you both right now. The same playbook I run for clients who pay £5k a month, minus the retainer.


Peek inside
Free gift no.1
Fix the Machine
Use my 7-step plan to make the price make sense and give the next buyer a reason to choose your work.
- 7 steps, in the exact order I would run them
- From a painfully clear offer, to pixels, to pouring gasoline on what works
- Every step costs £0


Peek inside
Free gift no.2
The 5-Minute Audit
Run the 17 checks against your photographs, product pages and follow-up. Find what stops a first buyer becoming a regular.
- Red, Amber or Green: score each one in seconds
- One concrete fix under every single check
- No tools, no login, no theory
Then every Monday: one copy-paste move you can actually action this week. Forever, for free.
No spam · one-click unsubscribe · real value in issue #1